Sunday, September 13, 2009

37 Best Practices Using LinkedIn for Business

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Have you created your LinkedIn acoount? Is your LinkedIn account being maxim ized? LinkedIn is an amazing social media stategy that packs a lot of bang for thebuck, and its FREE. . Below, I have drafted an outline of some best practices that will supercharge your social media campaign to expand business or personal brand awareness, improve your Google PageRank, or enhance your search engine results.

Here are 30 ways to use LinkedIn more effectively.
  1. Fill out your profile completely to earn trust.
  2. Use widgets to integrate other tools, such as importing your blog entries or Twitter stream into your profile.
  3. Do market research and gain knowledge with Polls.
  4. Share survey and poll results with your contacts.
  5. Answer questions in Questions and Answers: show expertise without a hint of self-promotion.
  6. Ask questions in Questions and Answers to get a feel for what customers and prospects want or think.
  7. Publish your LinkedIn URL on all your marketing collateral, including business cards, email signature, email newsletters, web sites and brochures, so prospects learn more about you.
  8. Grow your network by joining industry and alumni groups related to your business.
  9. Update your status examples of recent work.
  10. Link your status updates with your other social media accounts.


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